News

Keep up with all the latest news in Northamptonshire.

Northamptonshire Has Something For Everyone
Northamptonshire Has Something For Everyone

The benefits of social media for business

An introduction to social media - the online resources and their application

The benefits of social media for business

Many businesses are feeling the need to create a presence for their brand in what is known as online social spaces, social networking or social media, most commonly Facebook and Twitter. There is a pressure to understand why, how and define the return on investment afforded by indulging in this rapidly expanding digital domain and being able to communicate using them is fundamental to the success and sustainability in business for the future.

Join us for this free breakfast briefing on one of the dates listed above for an introduction to the full spectrum of social media from marketing output amplification and customer engagement to business productivity, reputation building and brand development. We will also answer questions such as how will my business benefit from social technologies, platforms, tools and services, how do I maintain control of my assets and maintain an effective presence with minimal costs and which area of my business should I apply social media to first?

The presentation in detail:

  • Social media defined – a brief introduction
  • The business applications – 7 roads of social media
  • Business benefits
  • Social media in action – 5 steps to social media success
    • engage and listen (Google Alerts, Tweetdeck)
    • social networking (Facebook, Linkedin, Ning)
    • forums and community and personal development (Vokle, Twitter, Getsatisfaction)
    • collaboration and the workplace (Huddle, Hootsuite, Google Apps)
    • e-marketing and documentation (SociafyQ, PurpleMeteor, MadMiMi,)
    • content generation and storage (Issuu, Qik, YouTube, Flickr)
  • Making it simple, attributing value
    • multiple channel distribution
    • scheduling and automation
    • measurement and analytics
    • campaign structure
  • Getting started action plan

15th June - St George’s Hall & Conference Centre - book now!

21st June - Kettering Conference Centre - book now!

Who should attend?
If you want to establish yourself as an authority in your field, drive custom to your point of sale, offer extended customer service, increase repeat sales and stay in control of your online reputation then this briefing is for you.

For more information or to register your place, please call 0845 603 8370 or email enquiries@ebusinessclub.biz. Follow us on twitter @ebizclub

Please note that places are limited and must be pre-booked.

Do you think your business should be featured on this website? Or do you know of a company that you think should be included here? if so, then please contact us here.